Note: This Search Engine Optimization Tutorial for Newbies…
Well, before starting this, I want to make one thing clear, this is total basic tutorial which makes you understand the basics of Search Engine Optimization (SEO), search engine optimization is more than page optimization, it depends on many factors like link building, quality of incoming links etc…
So let’s start with the basic….
What is search engine optimization?
It’s a magic which no one can understand, kidding 
It is a simple logic which any kid can understand….
It works like this: for a human being, to become popular he needs to do something extra ordinary so that whole world can know about it and he becomes known face in the world from nowhere
So same logic applies for websites also, to make your website popular first you need to do something good so that other people know about it, for example: you have a genuine site with good content and once people know about it they talk about the site (provide links, give your site links in forums, sites, blogs etc…
So search engine optimization is a process of taking something extra ordinary out of your site and let the whole world know about it, it’s kind of makeover for your site.
Now to make your site known to public you will have to do few things on your site….so let me start explaining things one by one in short…
Following things are important part of your site and are helpful for your ranking….
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For last few days Google is updating their databse, I have seen changes in PageRank…I have noticed this site getting PR5, my couple of other sites getting PR5 but one strange thing wonders me is, this time google is giving very less importance to incoming links…
This was going on from Jagger time but now its happening more…
My company site which does not have many backlinks was PR5 (many inside pages), my other tech site / blog which had around 92 backlinks was given PR5…
So now I guess there is some more important factor than links this time…
Lets see what google is upto…
That’s the question Shivam asked me when we were discussing something on MSN Messenger. (If you still didn’t understand then let me explain…you will find this search option when you visit Google India.)
I answered him quickly by saying Google might be checking whois information or something but I was not at all sure…
Now on the 2nd thought checking whois information was not a practical thing..so that thing is ruled out…
So now we were thinking of other ways to find sites within India…2nd way was the IP address of the server…but that is again not at all a practical solution…
So after thinking for a while and searching for couple of keywords..finally I managed to find the solution…
It searches within all the sites present in India section of Google Directory :) So if your site is not present in India section of Google directory, it won’t get displayed in search results. it also lists sites whch are .in (because .in domains are for indian sites) and in few cases it also lists the sites which are not in India section of the directory but are hosted in India. The importance to such sites is given much more lesser than the ones present in the directory. I have explained it in bit details in this comment
There is always a misconception that Blogs help you to get your site on top..and somewhat it is true also but the logic behind is totally different from people or may be lot of Indian SEOs are thinking.
I have seen many Indian SEO firms and so called “SEO Experts” starting up with fake blogs in various sites like rediff, indiatimes, blogger etc..and some even have wordpress installed on their sites..
They all are in a great misconception that, making blogs will put us in top…and they are creating (fake) blogs without knowing the base of it…
To put your blog on top in search engines basic fundas should be clear, just creating blog won’t help at all…You need to work on it..make it popular…know the ways to make it popular….posting articles with keywords stuffed in it won’t help at all…
I have seen numerous Indian blogs run by SEO companies with keywords stuffed as “Indian SEO Company” “SEO firm India” etc….some idiots even put SEO India at the end of title of every post…I have no idea what the hell it means and why they do it…
After doing all these shitty things they still expect their blog to rank top in search engines…..
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I was searching google for pizza hut mumbai and found that smart google shows results for Pizza Hut and Pizza Hut India too…
Now that’s kind of hurting for SEOs around because it shows only 5 results for searched keywords..
Here are the screenshots:
